Work through problems
the way designers do.

Six structured stages. AI that adapts to each one. From messy problem to tested prototype.

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Built with ❤️ by Keith Li — Follow me on LinkedIn

The process

01

Initialize

Frame the challenge and set boundaries

02

Empathize

Understand the people you're designing for

03

Define

Sharpen the problem into something actionable

04

Ideate

Generate as many solutions as possible

05

Prototype

Build rough versions quickly and cheaply

06

Test

Put it in front of real people and iterate